Healthcare Sports Sponsorship Started in the Training Room, Not the Marketing Department It began as medicine Health systems have been in professional sports for sixty-plus years. They have been buying sponsorship for about twenty-five. It did not begin as marketing. It began as medicine. The NFL Physicians Society was founded in 1966. The league’s athletic
Sponsorship renewal season has a funny way of sneaking up on you. The proposal lands in your inbox, someone from the property follows up with a friendly email, and suddenly you’re signing off on another year without ever asking whether you should. It happens all the time. Not because marketers are careless, but because renewals
Horses’ Haven Boosts Fundraising with CHARGE’s Sponsorship Program Support Objective Develop a sponsorship program to maximize revenue for Horses’ Haven’s new signature fundraising event. Background Horses’ Haven, a nonprofit dedicated to rescuing, rehabilitating, retraining, and rehoming at-risk equines, relies on community support to fuel its mission. To enhance fundraising efforts in 2024, horses Haven launched
