Selling Sponsorship with Small Audiences: A Guide for Aspiring Properties Introduction In the dynamic world of sponsorship, the size and engagement of an audience play a pivotal role in attracting and securing sponsorships. This reality can pose a significant challenge for new businesses or entities with smaller audiences. As sponsorship consultants, we often encounter sponsorship […]
Artificial intelligence (AI) has become a topic of hot debate. Frankly, we don’t care to engage in its politics or make predictions for the future. We know today that AI, like ChatGPT, is a great tool for solo sellers who want to kickstart sponsorship success. As a sponsorship seller, there are various ways in which […]
Creating Lasting Partnerships Instead Why We Recommend Custom Sponsorship Packages You might find this article helpful if you are an event organizer considering creating “Gold, Silver, and Bronze” tiered sponsorship packages for your charitable gala or 5K race event. We suggest taking five minutes of your time to read it, as we have a better […]
Our Guide to Sponsorship Management Who Needs Help with Sponsorship Management? As an agency with expertise in sponsorship management, we created this guide to cover the full spectrum of sponsorship management. We have experience working with people with job titles ranging from chief marketing officer to director of marketing to corporate sponsorship manager to sponsorship […]
Sponsorship Activation Made Simple Sponsorship Activation Sponsoring an event can be a powerful way to bring a brand to life, but it’s more complex than slapping a logo on a wall. The process of creating memorable experiences for attendees is both an art and a science. In this article, we’ll examine how sponsorship activation is […]
