Welcome to Not Another Marketing Podcast where digital marketing guru Jon Tromans spoke to Ken Ungar, President & Founder of CHARGE Sponsorship agency about sponsorships and how they can help a business’s marketing efforts.

Sponsoring a team, person or event can be a powerful way of getting your name out there and driving sales and leads but it can be a complicated business so I’m delighted to be talking to Ken Ungar,

Ken explains the basics of sponsorship, how to pick the right person or team to sponsor and there’s heaps of advice on avoiding problems and getting the most out of a sponsorship deal.

Listen to Not Another Marketing Podcast here.